You might think that customer service isn’t as important when you make your living online. The fact of the matter is that making money in any realm is dependent upon your ability to sustain very high customer service standards. If you treat your customers like real people, instead of just a potential sale, you’ll be much more likely to earn their business. You could make some income if you set up your website and wait for customers to come. But you aren’t going to make near as much as you could if you gave these customers a good reason to come back to you. Good customer service isn’t hard to offer. You can give your customers a better experience right now with the following ideas.
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When you get contact information from your buyers, make sure to get their physical address as well so that you can send them a thoughtful handwritten note thanking them. This is a task that is much easier to undertake if you have a small business and will not be left writing hundreds or more notes. However, when you are operating a small business these are the things that will get you noticed. Sending a handwritten thank you note for choosing you will often convince your customers to return to you when they are in need of your specific type of service again. It should not take more than a few minutes for you to create a decent thank you note. That two minutes could net you hundreds more dollars in sales! Offer a giveaway to the people on your list. This will remind customers to reach out to you. This doesn’t mean you have to give every customer something for free. You could consider it a contest. People get very happy when they win. You could offer a free service to someone who offers a response. The winner could be chosen randomly. It doesn’t matter what kind of question it is, either trivia or something about your business. Either way, the responses will be overwhelming. You could add people to your original list, as they may respond, too.
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Every so often, send your customer list something for free. Don’t settle for a simple newsletter with this part of your customer service plan. Say you write articles as a profession, why not send your client a free article based on something you know they are interested in? If you sell affiliate products online, check and see if the company you work with offers any “freebies” through their back office and send one of those “freebies” to the people on your list. Everyone appreciates free swag and your customers will reward you for your generosity by bringing their business back in the future. There is nothing complex about delivering good customer service. In fact, good customer service should only take up a little bit of your time-if you do it correctly. When you take the extra ten or fifteen minutes you have in a day and devote it to customer service, you are assuring success with your business. Think of it this way, that extra time you spend on customer service could really rake in the sales for you. Now that you know how little it takes to make your customers happy, shouldn’t you try it out? What could you possibly lose?
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